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A brand identity that really cares

Consultus a live-in care and nursing agency, we’ve supported their fabulous team, providing creative input to their marketing communications for over 10 years.

Back in 2005, we created their brand guidelines. Knowing that the brand would be rolled out across multiple items from welcome pack to website, me&you creative company designed a strong logo mark and simple colour palette, and developed clear guidelines on type and layout to sit alongside them.

It’s important to be consistent to the brand across all marketing types; Consultus’ brand has been rolled out across everything from digital advertising and web design to biannual printed publications and wider spread campaigns.

Brand roll-out is just the tip of the ice berg.
 You should continue to nurture and grow your brand long after brand roll-out has ensued, with any branding projects we fully immerse ourselves in the company, what they stand for and what makes them them. Our in-depth understanding of every individual company is the reason we can continue to add value to their brand and offer on-going support long after their brand has been established.

Although the Consultus brand has been established for over 10 years we continue to offer our support and look for ways we can add value to their brand where ever we can. From art directing a photography shoot, to redesigning their quarterly publication, or simply redesigning business cards, we will always look for ways we can continue to support you and your brand, keeping it up to date and relevant long after the roll-out phase.

Once you have defined your core brand values and what you stand for, and have a clear cut visual identity with a strong tone of voice in which your brand is presented, you should continue to nurture and grow your brand. Adaptability is a vital part in ensuring your brand stays relevant. 

The Carer Times

The Carer Times is a publication that is printed biannually, after many years of working on the Carer Times we recently redesigned the layout to give a fresh new look to the readers. Still in keeping with the overall brand we have refined the layout to keep up to date with modern editorial design.