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Search Seven Marketing Event – Delivering an engaging video

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On Friday 6th May we all headed down to sunny Brighton to attend Search Seven’s Marketing Event for Charities. Gavin Willis the Managing Director of Search Seven, kindly invited Hansell to give a presentation at the event, and so, in the weeks commencing, with the help of 282 Video Productions, we prepared a video to present at the event.

We based our presentation around Effective Website Design, focusing on three key topics that we think will help charities and small businesses to deliver a more effective web experience for their target users and therefore see strong improvements across all digital marketing activities.

The event began at 11am and the seats soon filled with Charities who had come to listen and learn, as well as companies such as Google, PHA Media and Avert who had come to offer their professional knowledge and advice to the charities. It was great to have the opportunity to share our knowledge and expertise with the attendees that day, as well as having the chance to listen to the other key speakers and learn a thing or two from their informative presentations.

After listening to Gavin at Search Seven and Wayne from Google deliver their presentations in the morning, it was our turn to present. We were slightly apprehensive about potential technical or audio errors that may occur during our video, however 282 Video Productions were on hand in case there were any issues and luckily the video ran smoothly from start to finish which gave the audience a break from the intensity of listening and a chance to visually engage in something a bit different.

Following on from a day of presentations we were given the opportunity to step outside the tent for a networking session, which gave us the chance to chat to the charity attendants and company representatives in more detail. Everybody we had the chance to speak to that day was very complimentary of our video and since the event we have received a number of tweets from attendants; whether it's taking an interest in the production of the video or the subject matter. Our video is a great resource for charities or small companies who want to learn more about digital marketing.

If you would like to watch our video on Effective Website Design click here or for further advice on how to deliver a more Effective Website Experience for your audience, contact us on 01732 743 455 or email matt@hanselldesign.co.uk.