Personality-led rebrand for an independent wine merchant
Getting your brand right is essential to your business’ success. All too often, ‘brand’ and ‘logo design’ are used interchangeably. But while they go hand-in-hand, they are not the same. A logo is a business’ recognisable mark, a brand is an emotional experience – it’s what someone feels, sees and believes when they interact with your company, and what helps to differentiate you from your competitors.
That’s why it’s so important that we spend time really getting to know our clients. Brand development can only begin when we fully understand your company’s products, values and culture – never before.